This presentation explores the diverse techniques and tools integral to big data analysis, a field pivotal in transforming vast datasets into meaningful insights. In the age of information, where data grows exponentially, efficient analysis methods are paramount. This work delves into various analytical techniques, from machine learning to predictive analytics, and examines key tools like Hadoop and Apache Spark. The objective is to provide a comprehensive understanding of current methodologies and tools, their applications, and the challenges they face, paving the way for future advancements in big data analysis.